This Privacy Policy describes how your personal information is collected, used, and shared
when you visit or make a purchase from ergofinity.com (the “Site”).
PERSONAL INFORMATION WE COLLECT 
When you visit the Site, we automatically collect certain information about your device,
including information about your web browser, IP address, time zone, and some of the
cookies that are installed on your device. Additionally, as you browse the Site, we collect
information about the individual web pages or products that you view, what websites or
search terms referred you to the Site, and information about how you interact with the Site.
We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies: 
 “Cookies” are data files that are placed on your device or computer and often include
an anonymous unique identifier. For more information about cookies, and how to
disable cookies, visit http://www.allaboutcookies.org. 
 “Log files” track actions occurring on the Site, and collect data including your IP
address, browser type, Internet service provider, referring/exit pages, and date/time
stamps. 
 “Web beacons”, “tags”, and “pixels” are electronic files used to record information
about how you browse the Site. 
Additionally, when you make a purchase or attempt to make a purchase through the Site, we
collect certain information from you, including your name, billing address, shipping address,
payment information (including credit card numbers, PayPal information), email address, and
phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about
Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION? 
We use the Order Information that we collect generally to fulfill any orders placed through
the Site (including processing your payment information, arranging for shipping, and
providing you with invoices and/or order confirmations).
Additionally, we use this Order Information to: 
 Communicate with you.
 Screen our orders for potential risk or fraud.
 When in line with the preferences you have shared with us, provide you with
information or advertising relating to our products or services. 
We use the Device Information that we collect to help us screen for potential risk and fraud
(in particular, your IP address), and more generally to improve and optimize our Site (for
example, by generating analytics about how our customers browse and interact with the
Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION 
We share your Personal Information with third parties to help us use your Personal
Information, as described above. For example, we use Shopify to power our online store–
you can read more about how Shopify uses your Personal Information here:
https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand

how our customers use the Site — you can read more about how Google uses your Personal
Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of
Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and
regulations, to respond to a subpoena, search warrant or other lawful request for information
we receive, or to otherwise protect our rights.
CURRENCY CONVERSION
By using our website, you (the visitor) agree to allow third parties to process your IP
address, in order to determine your location for the purpose of currency conversion. You also
agree to have that currency stored in a session cookie in your browser (a temporary cookie
which gets automatically removed when you close your browser). We do this in order for the
selected currency to remain selected and consistent when browsing our website so that the
prices can convert to your (the visitor) local currency.
BEHAVIORAL ADVERTISING 
As described above, we use your Personal Information to provide you with targeted
advertisements or marketing communications we believe may be of interest to you. For more
information about how targeted advertising works, you can visit the Network Advertising
Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-
online-advertising/how-does-it-work.
Additionally, you can opt out of some of these services by visiting the Digital Advertising
Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK 
Please note that we do not alter our Site’s data collection and use practices when we see a
Do Not Track signal from your browser.
YOUR RIGHTS 
If you are a European resident, you have the right to access personal information we hold
about you and to ask that your personal information be corrected, updated, or deleted. If you
would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information
in order to fulfill contracts we might have with you (for example if you make an order through
the Site), or otherwise to pursue our legitimate business interests listed above. Additionally,
please note that your information will be transferred outside of Europe, including to Canada
and the United States.
DATA RETENTION 
When you place an order through the Site, we will maintain your Order Information for our
records unless and until you ask us to delete this information.
CHANGES 
We may update this privacy policy from time to time in order to reflect, for example, changes
to our practices or for other operational, legal or regulatory reasons.
MINORS 
The Site is not intended for individuals under the age of 18.
CONTACT US 
For more information about our privacy practices, if you have questions, or if you would like
to make a complaint, please contact us by email at supportsafishopstore.com